digital marketing

Good news for Digital Marketers as 70 Percent of Small Businesses plan to increase Digital Marketing spend for 2017

According Forrester US Digital Marketing Spend Will near $120 Billion by 2021. Investment in paid search, display advertising, social media advertising, online video advertising and email marketing will pace to 46% of all advertising in five years. However the big winner is online video that will see the most upward mobility.  Big and small advertisers alike love the reach and targetability of online video.  Spend on online video is up 114% since 2014.  Brand advertisers like that online video extends their TV and web reach with marginal incremental costs.  Mom and Pop shops feel it gives them a TV-like advertising presence but more affordably than traditional television ads.

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Some interesting facts about website video…

  • You are 53 more times likely to get seen by major search engines through video content on your website.
  • 80% of people will click on a video, 46% of people will take some sort of action and 12% will buy that specific product or service.
  • Online video is 300% more effective than regular printed media.
  • Video increases web traffic and encourages better web rankings.
  • Videos allow people to visualise using your products, business or services.
  • Videos build credibility and rapport with your potential new customers.
  • Video production creates a positive impact on your business.
  • It is easy to understand.
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Great Internet Marketing Pointers To Help You Beat The Competitors

The successful people in network marketing are the ones who know how to lead and direct people to do what needs to be done. There are many different ways to develop and learn excellent leadership skills. These are some excellent tips on how to become a better leader for a successful network marketing career.

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