Tony Zohari

I am a photographer, creative producer and digital creator based in Bournemouth. My background spans photography, digital media, publishing, content production and creative projects. I have always been interested in the relationship between images, stories and people — and that curiosity continues to influence both my photography and the subjects I explore through the Magazine.

Dr Firouz Naderi at BIBA’s 131st Meeting in London

In 2013, the British Iranian Business Association (BIBA) welcomed Dr Firouz Naderi of NASA's Jet Propulsion Laboratory (JPL) for a public lecture at BIBA's...

Marketizing of Aesthetics

What Marketizing of aesthetics mean? Some may argue that art is distinct from advertising and other cultural products. However, as Brown (1995) has shown,...

Cost Elements in a Delivered Duty Paid (DDP)

For Delivered Duty Paid method seller is responsible for delivering the goods to the named place in the country of the buyer, and pays all...

The Benefits of e-Learning

E-learning (electronic learning) is the delivery of learning content and materials to learners in digital form via a variety of technologies. E-learning content can include: ...

Internationalization of SMEs

Internationalization of SMEs is not a new trend however recently an increasing number of companies have plans of an international expansion. Unfortunately, many small...

Fashionization: The Dilemma of Marketing in the Digital Age.

What is Fashionization? There is no doubt that we all live in consumer society. The heterogeneous debate about the consumption regime and its effect...

Self-Determination Theory

Self-Determination Theory (SDT) represents a broad framework for the study of human motivation and personality. SDT articulates a meta-theory for framing motivational studies, a...

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