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Tuesday, March 3, 2026

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What are globalization pros and cons?

According Webster and Schreiter the term globalization was first entered the English dictionary in 1961. Economists, geographers, journalists and other academics and professionals picked...

Fashionization: The Dilemma of Marketing in the Digital Age.

What is Fashionization? There is no doubt that we all live in consumer society. The heterogeneous debate about the consumption regime and its effect...

Best Practices If You Have a WordPress Website

Why having a WordPress website? Building and running a website is no easy task — it requires time, commitment, technical knowledge, and much more....

Content marketing tactics for niche B2B enterprises on a limited budget

For any niche B2B enterprises entering the marketplace, their content marketing tactics have to be interesting in attracting their target audience with the great...

Service Marketing vs Product Marketing

What is Service Marketing? Marketing is the flow of goods and services from the producer to consumer. It is based on relationship and value....

Market Targeting

Why Market Targeting? Before engaging in marketing campaigns and promotions, businesses need to decide who they would like to aim their products at. This...

Market Segmentation

Market Segmentation is the term given to the grouping of customers with similar needs by a number of different variables. Once this has been...

What is Advertising, and why do we need it?

What is advertising, and why do we need it? Even the most appealing product requires some form of promotion in order to maximise sales...

The impact of boycotts on Social Media and Advertising industry

For years, Social Media has been viewed as the only truly indispensable digital advertising platforms for big and small businesses looking to reach the...

Organising online seminars or workshops

Do you organise training sessions, online seminars or workshops regularly? Here are some useful online tools for workshop planning and seminars facilitation. If you sometimes...

The Definitive Guide to Business Plan

Most business owners know they need a business plan. However, they’re not sure what a business plan is and the information it should include....

The world After Coronavirus

Many believe the world after Coronavirus will be different. They hope there will be a more caring society, better social justice, fairer wealth distribution,...
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Digital Production

Why Digital Production matters? The digital revolution has moved...

Expert Advice On How To Get The Facebook Marketing Results You Need

Facebook marketing is something that is getting more and...

Advice For Using Videos To Assist In Your Business Campaign

Useful video marketing tips for your business: Lots of...

Swedish Politics and Media Structure at the Time of Turning in 2006

Swedish politics during the 20th century, Sweden is a unitary...

“Four stories about the cool things NASA do” by Dr Firouz Naderi

In picture: Dr Firouz Naderi, Tony Zohari and Babak...

Sustainability

Sustainability has now become world's number one issue to...